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Mad Science

Deconstructing Bunk Reporting in 5 Easy Steps

Mad Science

Article by Beth Skwarecki, Illustrated by Meg Hunt, appeared in issue Wired; published in 2008; filed under Social commentary; tagged biological determinism, gender, gender roles, mainstream media, media, media critique, media sexism, science, stereotypes.

British scientists have uncovered the truth behind one of modern culture’s greatest mysteries: why little girls play with pink toys. Is it because toy companies flood whole store aisles with the color? Or because well-meaning relatives shower girl babies with pink blankets and clothing? Nope. According to the men in lab coats, it’s purely biological.